I owe you

December 23rd, 2011 § Comments Off on I owe you § permalink

i-owe-you_21Proposal for a dynamic campaign poster and logo for a huge upcoming art-manifestation in Hoog Catharijne, Utrecht about the balance between shopping and art in the 21st century. We embroidered the QR-code to metaphorically visualise the relationship between humanity and modernity, but also by placing QR-codes around the exposed artworks to create buzz, give background information and routing throughout the exposition in Hoog Catharijne.

Where Am I?

You are currently browsing the i owe you category at takeadetour.